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A meta description is a short paragraph which is displayed under a title tag on the SERP (see screen above). A meta-description gives you the opportunity to introduce your brand before a searcher pays a visit to your site and actually sees the products that you offer. Every SERP is unique, even for search queries performed on the same search engine using the same keywords or search queries. This is because virtually all search engines customize the experience for their users by presenting results based on a wide range of factors beyond their search terms. Many people don’t even bother to look in Google for news. The size of your images can have a big impact on your overall site speed (which is an important search ranking factor).

Great ideas about citations to share with your colleagues

In 2007, Google introduced universal search, a new way of compiling results that blended content from all of their indices, including textual web content, images, videos, news, and product listings. People often teach themselves SEO Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! out in the field, because most start their careers as something else. These can be a great way to structure content within the content itself, rather than relying completely on the webpage’s presentation. Thin content, by definition, does not provide valuable answers to questions or satisfy searcher intent.

Quick tips regarding Google algorithms

To understand SEO, you need to understand search engines. A search engine is a piece of software that crawls the internet and indexes its pages in order to provide the best website recommendations based on a user's search query. And they use complex, ever-changing algorithms to do that. There are many subtle nuances to the mechanics of semantic search, but ultimately what it means for you is that an authoritative page that dives into one specific topic in-depth will usually rank better than dozens of pages built around different keywords. Similar to writing an outline for a large paper, put some thought into what the main points and subpoints of the content on the page will be and decide where to use heading tags appropriately Whether or not, you are familiar with the evergreen content;

Less is always better when it comes to keyword density

The functionality of your site should not surprise site visitors or interfere with a user’s ability to navigate. Putting the right keywords in the right places in your content can have a direct impact on rankings and traffic... Think about the questions your visitors have that drove them to your site in the first place. Gaz Hall, from SEO Hull, had the following to say: "This is supported by the fact that Google has learned from its past mistakes and is trying to lessen the importance of keyword-focuses content."

To get fast rankings, you need authority sites

If you do nothing else, installing analytics software is the one SEO tip you must try. Free, flexible and powerful, Google Analytics lets you track how many people are using your website, and what they do when they are there. When The talk on Facebook is about Profile Business at the moment. someone searches “shop women’s watches” in Google, you want your website to show up. Adding your site to any web directory just to get a backlink will have a negative effect on your website’s ranking. Search engines no longer require you to spell things in order to rank, so your focus should be on writing for the people viewing your page instead. After all, time on page and other elements indicating your content was useful provide a stronger value for SEO.